The Employee's Guide to Customer Loyalty

To be successful long-term, organizations must ensure that people at all levels demonstrate a commitment to keeping good customers from going elsewhere.

The Employee's Guide to Customer Loyalty contains several of CRM Learning’s most powerful customer satisfaction videos, along with helpful companion materials. This course illustrates the skills and attitudes required to ensure customer satisfaction and loyalty.

Key Concepts:

• Customer loyalty requires excellent service provided consistently  • Interpersonal skills improve service effectiveness   • Treat customers as they would want to be treated

Program Information:

Films Included: Remember Me (10 minutes), WAYMISH  (Why Are You Making It So Hard For Me to Give You My Money?)  (18 minutes), Call of the Mummy (19 minutes), Mad About Customer Service (15 min), The Sound of Service Opener (2 minutes), The WAYMISH Factor (2.5 minutes), The Sound of Service Closer (2 minutes)

Materials Included: DVD with all 7 video modules; CD-ROM with Facilitator's Guide (Discussion Guide, Personal Reflection Questions, and Activities)

A CRM Learning release

Formats & Pricing:

DVD USB Flash Drive Download Stream Bundle
+ Stream of 50 views)
Convenient; use on any DVD player n/a n/a n/a n/a
No internet connection required n/a n/a n/a n/a
Perpetual license;
no expiration
n/a n/a n/a n/a
$1,299 n/a n/a n/a n/a

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Industry Discounts offered by CRM Learning:

This producer offers Education, Consultants, Government and Non-Profit organizations a 10% discount. To receive this discount, enter the following coupon code at check out:


NOTES: Discounts not applicable to USB Flash Drives or Streaming licenses.
If you have any problems redeeming this discount, please contact us at: 1 (800) 242-3220 or: and we will help.